Google’s main hub in Scandinavia for engineering, sales and marketing departments.
The Google office in Stockholm is the successful result of merging three smaller Google offices from different locations across Sweden and Norway into one large combined hub for engineering, sales and marketing departments.
The involvement of the users at an early stage of the design of the project granted essential insight into the emotional and practical requirements of the Googlers. Research showed that local Googlers, despite being part of a constantly growing global company, emphasised the importance of individuality and maintaining a small-company ambience with a strong Swedish identity.
Net floor area
SHOWCASING SWEDISH IDENTITY
The diversity of the different backgrounds and personalities required a multi-facetted approach with the creation of different office landscapes that would support Googlers in their work and well-being. The engineering part of the office was created representing the Swedish countryside with a more private workspace layout and a comfortable and warm choice of materials and finishes. On the other side of the office floor, a colourful and lively open-plan space representing the Stockholm cityscape was developed for the marketing and sales teams. Connecting these two different landscapes is the cafeteria, designed as a market square and meeting point to promote communication and recreation.
On a different level, the local identity of the office was further accentuated by naming and designing all meeting rooms with different Swedish inventors/inventions in mind, creating a diverse range of rooms with different designs, sizes and atmospheres, suitable for a broad spectrum of meeting requirements.